Why Minority Entrepreneurs Struggle to Enter the Cannabis Industry

Ricardo and Wanda

Wanda James, a long-time industry veteran who just opened Simply Pure in Denver, recently appeared as a guest on The Cannabist Show with Ricardo Baca.  In this segment, she tackles the tough question of how the cannabis industry fares with respect to providing opportunities to women and ethnic minorities.

  • The industry is primarily white-male driven
  • The main factors impacting ethnic minorities are capital access issues and restrictions on ownership related to previous criminal history
  • Social stigma is an additional factor, but Wanda notes that there has been some improvement
  • Women are making some progress, but are still underrepresented in ownership

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Published by NCV Newswire
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