Ayr Wellness Announces Launch of Origyn Concentrate Line in Florida


Ayr introduces its fast-growing premium concentrates line to Liberty Health Sciences dispensaries

TORONTO, May 24, 2021 (GLOBE NEWSWIRE) — Ayr Wellness Inc. (CSE: AYR.A, OTCQX: AYRWF) (“Ayr,” “Ayr Wellness,” “we,” “us,” “our,” or the “Company”), a vertically-integrated cannabis multi-state operator (MSO), today announces the planned launch of its Origyn premium concentrate line in Florida. Origyn will be the first of many Ayr brands to launch in Florida, bringing Ayr’s strong product lines from other markets to expand product offerings at Liberty Health Sciences (“LHS”) and enhance the Florida customer experience. LHS possesses the 4th largest retail footprint in Florida with 35 operating dispensaries, in a state with more than 560,000 active medical cannabis patients, according to the Florida Office of Medical Marijuana Use (OMMU)1.

Sales of Origyn concentrates will begin on or around June 1, 2021. Initial offering will include Wax, Crumble, and Rick Simpson Oil (“RSO”), and Shatter will be added later this year. Origyn is also sold by Ayr in Massachusetts, where it has quickly become one of the state’s top selling concentrate brands, reaching over $2.2 million in monthly sales in March according to BDSA. The company also plans to launch Origyn sales in the Pennsylvania market over the summer.

Since we completed the acquisition of Liberty Health Sciences in late-February, our team has been hard at work improving the operation and bringing it up to Ayr standards. That process has included a lot of improvements and retrofits to the Gainesville cultivation and production facility, but also means bringing some of our most popular brands in from other states.

Jonathan Sandelman, CEO of Ayr

Origyn has done very well in Massachusetts since its launch, and we’re very excited to bring these quality concentrates to the Florida medical market. This is just the beginning of what patients can expect to see in terms of quality and selection coming to the LHS stores as we continue to improve operations.

Florida has one of the largest and most dynamic medical cannabis markets in the United States, with over 560,000 patients, 338 licensed dispensaries and 22 licensed cultivators1. Annual statewide cannabis sales are expected to reach $1.8 billion by 2022, with concentrates encompassing roughly one quarter of total sales, according to BDSA2.

¹According to OMMU report for the week ended May 21, 2021
²BDSA Market Forecasts, 2022

About Ayr Wellness

Ayr is an expanding vertically integrated, U.S. multi-state cannabis operator, focused on delivering the highest quality cannabis products and customer experience throughout its footprint. Based on the belief that everything starts with the quality of the plant, the Company is focused on superior cultivation to grow superior branded cannabis products. Ayr strives to enrich consumers’ experience every day through the wellness and wonder of cannabis.

Ayr’s leadership team brings proven expertise in growing successful businesses through disciplined operational and financial management, and is committed to driving positive impact for customers, employees and the communities they touch. For more information, please visit www.ayrwellness.com.

Original press release

Published by NCV Newswire
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