Brendan Hill, the drummer and a founding member of the band Blues Traveler and co-owner of Washington cannabis retailer Paper & Leaf, is new to the cannabis industry but understands the value of having his budtenders highly informed about the products the store carries. He and his partner opened Paper & Leaf in June on Bainbridge Island, which is an hour ferry ride from Seattle and has a population of about 23K.
When Brendan Hill and Steven Kessler, opened up the Paper and Leaf pot shop on Bainbridge Island near Seattle, they wanted to make sure their staff could recommend the right product to each customer and their individual needs. So along with the typical endeavors they undertook to build their cannabusiness, like designing a beautiful interior and creating an open relationship with local government officials, the pair made sure their staff could speak about all the products on the shelf. The owners do this by offering employees samples of each item, so they can try them at home and experience the effects.
Paper & Leaf employees use an internal Facebook page to communicate information about products with each other. Washington laws regarding sampling have changed several times since the program launched but now permit up to 5 grams per month.
Read Julie Weed’s “Outside Seattle, A Pot Store Owner Learns The Value Of Providing Free Samples”:http://www.forbes.com/sites/julieweed/2016/01/30/pot-store-owners-asks-employees-to-sample-and-review-products