Core Values Shape Washington Cannabis Cultivator Avitas Agriculture

Avitas Agriculture

Washington producer/processor Avitas Agriculture has developed an impressive line of flower, oils, and cartridges with a focus on corporate responsibility, premium quality, and elegant packaging. Co-founder Adam Smith contributed these thoughts about what it takes to build a brand that is committed to something bigger than itself.

To me, being a responsible company in the cannabis industry is paramount. I do not want cannabis to turn into the next Big Tobacco, with Joe Camel as its mascot. So we stay far away from anything even remotely attractive to children, juvenile references, puns and other copyrighted or trademarked material.

Read Bradley Turner’s “Brand Focus: Letting Quality Speak for Itself, Ft. Avitas”:

Published by NCV Newswire
NCV Newswire
The NCV Newswire by New Cannabis Ventures aims to curate high quality content and information about leading cannabis companies to help our readers filter out the noise and to stay on top of the most important cannabis business news. The NCV Newswire is hand-curated by an editor and not automated in anyway. Have a confidential news tip? Get in touch.

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