Greenlane Revenue Falls 28% Sequentially to $28.7 Million

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Greenlane Reports Q3 2022 Earnings

BOCA RATON, FL / ACCESSWIRE / November 15, 2022 / Greenlane Holdings, Inc. (“Greenlane” or the “Company”) (NASDAQ:GNLN), one of the largest global sellers of premium cannabis accessories, child-resistant packaging, and specialty vaporization products, today reported financial results for the third quarter and nine months ended September 30th, 2022.

Recent Highlights

Financial Results

  • Revenue for Q3 2022 decreased 31% to $28.7M, compared to $41.3M in Q3 2021. For the nine months ending September 30, 2022, revenue was $115.1 million, a 5% increase from the $110.0 million reported for the comparable prior year period.
  • Net loss for Q3 2022 was $79.2 million, inclusive of a $66.8 million goodwill and intangible assets impairment charge, compared to $28.7 million in Q3 2021 and $14.5 million in the second quarter of 2022. Basic and diluted net loss of $11.43 per share compared to a loss of $8.19 per share for the prior year quarter, and a loss of $18.01 for the trailing nine months versus a loss of $19.60 for the comparable prior year period.
  • Adjusted EBITDA loss for Q3 2022 was $11.2 million compared to a loss of $6.9 million for Q3 of 2021. For the nine months ending September 30, 2022, adjusted EBITDA loss was $24.6 million versus a loss of $15.8 million for the comparable period.

Strategic Initiatives

  • Announced management changes in connection with transition to consumer brands business model
  • Launched new enhanced wholesale shopping experience
  • Launched Groove, a new house brand offering quality products at a value price
  • Announced distribution partnership with AUXO by CCELL
  • Entered into agreement to distribute Greenlane brands in Puerto Rico
  • Announced strategic partnership with Leaf Trade to increase B2B visibility
  • Announced sale of headquarters building for $9.95 million
  • Announced closing of $7.5 million public offering

Results from Operations

Net sales for the three months ending September 30, 2022, were $28.7 million, a decrease of $12.6 million or 30.6% over the prior year quarter. For the nine months ending September 30, 2022, net sales were $115.1 million, an increase of 5% compared with net sales $110.0 million during the corresponding 2021 period.

Gross margins were 17.3% during the quarter versus 3.6% during the third quarter of 2021 and 16.5% during the nine months ending September 30, 2022 compared with 17.4% during the corresponding 2021 period.

Net loss attributable to Greenlane Holdings, Inc. was $75.1 million during the quarter, or $11.43 per share, which included $66.8 million related to the Goodwill impairment charge, compared with a loss of $16.3 million, or $8.19 per share, in the third quarter of 2021. Net loss was $102.6 million, during the nine months ending September 30, 2022, or $18.01 per share, versus a net loss of $23.6 million, or $19.60 per share during the corresponding period in 2021.

Adjusted EBITDA loss was $11.2 million during the quarter, compared with a loss of $6.9 million, in the third quarter of 2021. Adjusted EBITDA loss was $24.6 million, during the nine months ending September 30, 2022, versus a loss of $15.8 million, during the corresponding period in 2021.

Management Changes

In October, the Company announced an upcoming CEO change to align with the transition to a consumer brands business model. Craig Snyder, Greenlane’s current President, will take the helm as CEO effective January 1, 2023. Nick Kovacevich, Greenlane’s current CEO, will step into a Chief Corporate Development role and continue to support the Company’s key corporate development initiatives, including execution of the Company’s previously disclosed liquidity plan, full time.

In addition to the planned change to CEO, the Company also announced it is exploring making changes to its existing Board of Directors. The Nominating and Corporate Governance Committee of the Board is currently evaluating potential candidates with relevant skill sets in both consumer product goods and technology to provide guidance and oversight as the Company pursues this important business transformation.

Sale of Non-Core Assets and Cost Cutting Initiatives

The Company continues to make significant progress on the previously announced new strategic plan (“2022 Plan”) to accelerate the path to profitability and capitalize the business in a non-dilutive manner. The objectives and achievements thus far are:

  1. Disposing of non-core assets:
  2. In November, the Company monetized its interest in XS Financial, receiving approximately $650,000 in proceeds.
  3. In September, the Company completed its sale of the headquarters building in Boca Raton, FL for $9,950,000 and paid down the outstanding mortgage due of approximately $7,850,000.
  4. Discontinuing sales of lower-margin 3rd-party brands and selling existing inventory:
  5. The Company recently completed its strategic SKU rationalization efforts, establishing a single comprehensive product catalog, which is now available at
  6. In 2022, the Company has successfully generated over $3M in sales and dispositions of previously reserved excess & obsolete (“E&O”) inventory.
  7. Cost-cutting initiatives:
  8. The Company continued its cost-cutting initiatives including exiting its Cypress, California office space lease, providing over $500k in annual expense reduction.
  9. In September, the Company completed a reduction-in-force, reducing annual labor costs by approximately $1.8M.

In March 2022, Management stated the expectation of its 2022 Plan would generate over $30M of non-dilutive liquidity. To date, including a sale of its building, disposition of non-core assets, selling of previously reserved “E&O” inventory, and securing of an asset-based loan, the Company estimates the liquidity generated under this plan is approximately $27 million and continuing.

Management Commentary

We continue to make tremendous progress on our key initiatives to reduce costs, streamline the business, and position Greenlane to be a successful consumer house-of-brands company.

Nick Kovacevich, current Greenlane CEO

We believe that these initiatives are lagging indicators for future success, meaning the results of many of these initiatives have yet to fully impact our P&L. We expect to gain significant efficiencies from our efforts to simplify the business, improve our systems and go-to-market offerings, and fully recognize our lower operating costs.

“While work on cost-cutting and liquidity initiatives continue, we are also focused on key initiatives to improve the commercial side of the business. The recent partnerships with GreenDirect in Puerto Rico, and Leaf Trade, demonstrate how we will continue to leverage scalable partnerships to improve our presence in strategic markets without heavy capital investment requirements. In addition, the launch of our new enhanced wholesale shopping experience at should allow our existing consumer sales model to become increasingly more efficient, scalable, and profitable. Now, customers can order seamlessly through our portal, at any time they would like, allowing Greenlane to produce sales without the added labor costs.”

“Additional key tenets of our consumer business plan are the ability to launch new brands, offer a wide-ranging portfolio of house-brand products, and strategically select strong brand partners. We were pleased to recently announce the launch of Groove, a house brand that will expand to a wide array of value-priced accessory product offerings. In addition, we have announced an expanded partnership with global leader Smoore International Holdings, through the distribution agreement on the AUXO by CCELL product line. Given the capital constraints in the cannabis markets today, we are pleased to be doubling down with the eight-hundred-pound gorilla in our industry. As a partner, Greenlane will look to further leverage Smoore’s strong balance sheet, vast technology and intellectual property portfolio, and unrivaled manufacturing capabilities to increase market share with both the legacy CCELL products, but also the exciting new AUXO line of consumer products.”

“Lastly, we continue to make strong progress with our liquidity initiatives. Since announcing our 2022 Plan to raise over $30M in non-dilutive liquidity, we have been executing across multiple fronts with extensive efforts from our team. These efforts have yielded results in excess of $27M, will continue, and should result in complete achievement of this goal in the not-too-distant future. In addition to the non-dilutive liquidity, we also recently announced the closing of $7.5M in proceeds through a public offering. We are pleased to have completed an institutional backed financing in a very difficult cannabis and capital markets environment. We believe with the proceeds from this offering, combined with the other liquidity initiatives, the Company is well-positioned to execute on our 2023 plan to fully transition to a higher margin, profitable, consumer house-of-brands business under Craig Snyder’s leadership.”

Conference Call Information

Greenlane management will host a scheduled conference call and webcast later today, Tuesday, November 15at 4:30 p.m. Eastern time to discuss the results for its third quarter ended September 30, 2022, followed by a question-and-answer session. The call will be webcast with an accompanying slide deck, which will be accessible by visiting the Financial Results page of Greenlane’s investor relations website.

All interested parties are invited to listen to the live conference call and presentation by dialing the number below or by clicking the webcast link available on the Financial Results page of the Company’s investor relations website.

DATE: Tuesday, November 15, 2022

TIME: 4:30 p.m. Eastern Time

WEBCAST: Click to access

DIAL-IN NUMBER: 888-506-0062 (Toll-Free) – 973-528-0011 (International)


REPLAY: 877-481-4010 or 919-882-2331

Replay Passcode: 47080

Available until November 29, 2022

If you have any difficulty connecting with the conference call or webcast, please contact Greenlane’s investor relations at

To be added to the Company’s distribution list, please email with “Greenlane” in the subject line.

About Greenlane Holdings, Inc.

Greenlane is the premier global platform for the development and distribution of premium cannabis accessories, packaging, vape solutions, and lifestyle products. We operate as a powerful family of brands, third-party brand accelerator, and omni-channel distribution platform, providing unparalleled product quality, customer service, compliance knowledge, and operations and logistics to accelerate our customers’ growth.

As a pioneer in the cannabis space, Greenlane has an incredible acumen for detecting opportunities in the marketplace. We proudly own and operate a diverse brand portfolio including DaVinci Vaporizers, Pollen Gear™,Higher Standards, Groove, and Eyce. Additionally, Greenlane strategically partners with leading multi-state operators, licensed producers, and brands, such as Storz & Bickel (Canopy-owned), Grenco Science, VIBES, and CCELL, to develop and distribute innovative and high-quality products.

Founded in 2005, Greenlane serves an expansive customer base comprised of thousands of retail locations, including licensed cannabis dispensaries, smoke shops, and specialty retailers. Greenlane also owns and operates and, two industry-leading, direct-to-consumer e-commerce platforms in North America and Europe respectively.

For additional information, please visit:

Use of Non-GAAP Financial Measures

Adjusted EBITDA

Greenlane discloses Adjusted EBITDA, which is a non-GAAP performance measure because management believes this measure assists investors and analysts in assessing our overall operating performance and evaluating how well we are executing our business strategies. You should not consider Adjusted EBITDA as alternatives to net loss, as determined in accordance with U.S. GAAP, as indicators of our operating performance. Adjusted EBITDA has limitations as an analytical tool. Some of these limitations are:

  • Adjusted EBITDA does not include interest expense, which has been a necessary element of our costs, and income tax payments we may be required to make;
  • Adjusted EBITDA does not reflect equity-based compensation;
  • Adjusted EBITDA does not reflect other one-time expenses and income, including consulting costs related to the implementation of our ERP system and the reversal of an allowance against indemnification receivables associated with the EU VAT liability;
  • Other companies, including companies in our industry, may calculate Adjusted EBITDA differently, which reduces its usefulness as a comparative measure.

Because Adjusted Net Loss and Adjusted EBITDA do not account for these items, these measures have material limitations as indicators of operating performance. Accordingly, management does not view Adjusted Net Loss or Adjusted EBITDA in isolation or as substitutes for measures calculated in accordance with U.S. GAAP.

Adjusted Gross Margin

Adjusted gross margin is a supplemental non-GAAP financial measure, which the Company calculates as total revenues less cost of revenues, prepared in accordance with GAAP, adjusted for certain non-recurring, non-cash items to the extent such items relate to cost of revenues, including charges relating to the Company’s inventory rationalization initiatives. The Company uses Adjusted gross margin as a supplemental performance measure because it believes that Adjusted gross margin is beneficial to investors for purpose of measuring the Company’s operational performance, exclusive of certain non-recurring non-cash items that are not expected to be incurred in future periods. Specifically, in excluding charges relating to the Company’s inventory rationalization initiatives, which the Company does not believe are indicative of the Company’s operating performance, Adjusted gross margin provides a performance measure that, when compared period-over-period, more accurately reflects the Company’s operational performance. Adjusted gross margin should be considered supplemental to and not a substitute for financial information prepared in accordance with GAAP. The Company’s definition of Adjusted gross margin may differ from similarly titled measures used by other companies.

Adjusted SG&A

Adjusted SG&A is a supplemental non-GAAP financial measure, which the Company calculates as total selling, general and administrative expenses less depreciation and amortization expense. The Company believes this measure is helpful to investors because it gives investors information about cash operating expenses.

Original press release

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Published by NCV Newswire
NCV Newswire
The NCV Newswire by New Cannabis Ventures aims to curate high quality content and information about leading cannabis companies to help our readers filter out the noise and to stay on top of the most important cannabis business news. The NCV Newswire is hand-curated by an editor and not automated in anyway. Have a confidential news tip? Get in touch.

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