TILT Holdings and Old Pal Launch Cannabis-Infused Brownie Mix, Just in Time for the Holidays
Get “Baked at Home” with Old Pal’s New THC Brownie Mix: Your Secret Ingredient for a Happy Holiday
PHOENIX, Nov. 14, 2022 (GLOBE NEWSWIRE) — TILT Holdings Inc. (“TILT” or the “Company”) (NEO: TILT) (OTCQX: TLLTF), a global provider of cannabis business solutions that include inhalation technologies, cultivation, manufacturing, processing, brand development and retail, and Old Pal, a multi-state, cannabis lifestyle brand that’s focused on offering quality products and trusted consistency, announced today a new cannabis confection is heading to shelves this holiday season. TILT’s award-winning edibles kitchen and Old Pal collaborated on “Baked at Home,” a convenient, cannabis-infused brownie mix, that is a simplified approach to a classic.
Baked at Home includes simple, dry ingredients–sugar, salt, baking powder and real cocoa–infused with 100mg of THC in powdered form. To prepare, simply add eggs and butter before baking at 350 degrees. The box produces 20 brownies, at roughly 5mg each. The infused mix will be available in Massachusetts via TILT’s Commonwealth Alternative Care, Inc. (“CAC”). In California, it’s produced by Big Pete’s and sent to retailers by Old Pal. Baked at Home will arrive on shelves just in time for Green Wednesday shopping and it retails in both states for approximately $25.
For people, their first edible experience was more than likely a brownie. Old Pal’s “Baked at Home” brownie mix is a great way to introduce, or reintroduce, edibles to cannabis curious adults in your life in a safe and delicious way.
Cristina De Tomasi, TILT’s Senior Vice President of Corporate Development
We look forward to continuing to build a rich brand partnership with Old Pal to help them realize their creative product development potential in Massachusetts and beyond.
“Most cannabis consumers remember their first infused brownies as being a formative experience. However, they were probably messy, uncertain and impossible to dose correctly. That’s why we collaborated with the team at TILT to develop “Baked at Home” as a convenient box mix,” said Old Pal Co-founder and chief executive officer Rusty Wilenkin.
We wanted to create a mixture as easy to make as any other non-infused version, with the added benefit of cannabis for unwinding during the Holiday period. We’re pleased to have TILT as a brand partner to help us bring this nostalgic brownie mix to life.
Rusty Wilenkin, Old Pal Co-Founder and Chief Executive Officer
Each box of Baked at Home brownie mix is infused with a water-soluble powder created from locally sourced oil, which increases the bioavailability of the THC and allows the distillate to bond with the mix in powder form. This results in a smooth, light mixture similar to a traditional off-the-shelf, baked goods box mix that you can find at most grocery stores.
Massachusetts patients and consumers can find Baked at Home by Old Pal at TILT’s CAC dispensaries in Brockton, Cambridge and Taunton, as well as in select dispensaries throughout the state. Patients and consumers in California will be able to find Baked at Home at Eaze and SweetFlower in all locations with more launching shortly.
Dispensaries in Massachusetts interested in carrying Old Pal or other TILT brand partner products from 1906, Airo, Black Buddha, Her Highness, Highsman or Toast should contact our wholesale team at email@example.com to order.
To keep up-to-date on progress, follow TILT and Old Pal on social media:
Instagram: @tiltholdings @oldpal
TILT helps cannabis businesses build brands. Through a portfolio of companies providing technology, hardware, cultivation and production, TILT services brands and cannabis retailers in regulated markets across 37 states in the U.S., as well as Canada, Israel, South America and the European Union. TILT’s core businesses include Jupiter Research LLC, a wholly-owned subsidiary and leader in the vaporization segment focused on hardware design, research, development and manufacturing; and cannabis operations, Commonwealth Alternative Care, Inc. in Massachusetts, Standard Farms LLC in Pennsylvania, Standard Farms Ohio, LLC in Ohio, and its partnership with the Shinnecock Indian Nation in New York. TILT is headquartered in Phoenix, Arizona. For more information, visit www.tiltholdings.com.
About Old Pal
Old Pal is a multi-state lifestyle cannabis brand focused on providing value to consumers by offering quality products and trusted consistency. The brand is available through superior and dependable production and distribution through strategic partnerships within the industry. With the incorporation of culture-focused design and marketing, Old Pal has defined a much-needed new space within the industry; curating an accessible lifestyle beyond stoner culture via brand efforts and soft goods line, Old Pal Provisions. For more information, please visit OldPal.com and follow Old Pal Provisions on Instagram.