Guest Post by Doug Brown, Partner at Contact High Communications When the first dispensaries in the nation first started selling cannabis, in California more than 20 years ago, the consumer experience …
Market Research
Canadian Cannabis LPs Draw More from Nova Scotia than British Columbia or Quebec
Health Canada released monthly data today on its medical cannabis program. Until this release, all of the data had been quarterly. At the end of June, there were 201,398 active …
Study Shows CBD is Replacing Traditional Pharmaceuticals
This week, market research firm Brightfield Group and online cannabis community HelloMD released a summary to their joint research effort on CBD, “Understanding Cannabidiol“. The study, based on data collecte…
New Mexico Medical Cannabis Sales Soar to $40mm through June
N.M. Medical Cannabis Program Sees Record Patient Growth Patient enrollment continues exponential growth; plants and revenues lag behind Albuquerque, NM, July 25, 2017 (GLOBE NEWSWIRE) — The New Mexico Medical …
HelloMD and Brightfield Group CBD Survey Results Ahead in June
HelloMD and Brightfield Group to Explore Effectiveness of CBD-only Cannabis Product as an Alternative to Prescribed Medication Largest patient sample size to date expected to reveal insights on CBD patient …
Canadian Medical Cannabis Patient Population Soars 227%
While Health Canada, which provided an update on April 24th, continues to get the official data out to the public very slowly, the patient enrollment growth in the ACMPR program …
California Cannabis Edibles Leaders Losing Market Share
Survival of the Fittest in California’s Edible Market Guest Post by the Brightfield Group In 2016, California’s edible market broke the $300 million mark for the first time after closing …
Nevada Medical Cannabis Patient Growth Bounces Back
After a two month pause in growth following the November elections, Nevada medical cannabis patient growth jumped by 4.1% in February to 26,519. This follows 0.3% growth in December and …
New Mexico Medical Cannabis Revenues Grow 64% to $50.6mm
New Mexico Medical Cannabis Sales Exceed $50.6 Million In 2016 Cannabis industry revenues up more than 64 percent over last year. ALBUQUERQUE, N.M., Jan. 23, 2017 /PRNewswire/ — The Medical Cannabis …
BDS Analytics Replaces New Frontier as Arcview Data Partner
Just one year after announcing an alliance with New Frontier, Arcview Market Research revealed that it will now be working with BDS Analytics to create its 5th Edition of The State of …
California Cannabis Brands Vie for Market Share Ahead of Legalization
Editor’s note: This piece was updated extensively on 1/31 to correct for several data errors California Monthly Brand Roundup – November 2016 Guest post by William Honaker of the Brightfield Group …
The CBD Report Offers an Unparalleled Expert Assessment of the Industry
Hemp Business Journal (HBJ), the definitive source for market sizes and high-level analysis of business trends in the hemp industry, followed up its initial market research piece, The State of Hemp, …
Deloitte Projects $12.7-22.6 Billion Canadian Cannabis Industry
Deloitte Canada, which will be issuing a report “Recreational Marijuana: Insights and Opportunities”, is bullish on the Canadian cannabis industry, suggesting that the industry could see sales of $4.9-8.7 bil…
Canadian Medical Cannabis Patient Enrollment Triples
After what seems like an unacceptably long delay, Health Canada, which oversees the Canadian medical cannabis program, ACMPR, reported data for the quarter ending 06/30/16 on Friday. The number of patients enrolled in th…
California Cannabis Brands Battle for Market Share Ahead of Legalization
California Monthly Brand Roundup Guest post by William Honaker of the Brightfield Group California is home to some of the strongest and most well-known brands of cannabis products, and as the …
Cannabis Cultivators Should Invest in Phenotyping Not Celebrity Branding
Are celebrity-branded cannabis businesses sustainable? Guest post by Emily Fata, Founder of Green Pioneer Cannabis has been an underlying theme in music and pop culture for decades. And capitalists are catching …
Economic Report Suggests New Mexico Legal Cannabis Sales Would Exceed $400mm in First Year
An economic analysis commissioned by Ultra Health and supported by Drug Policy Alliance and the Rio Grande Alliance suggests that New Mexico retailers could see annual revenue in excess of …
Leading Investment Bank Issues Bullish Cannabis Industry Research Report
Cowen and Company released an extensive report on the cannabis industry today, suggesting the recreational market could grow to $50 billion by 2026. While this isn’t the first time that …
Colorado Recreational Cannabis Supply Glut Pressures Prices
Boulder-based reporter Shay Castle examined the recreational cannabis market in Colorado as well as the medical market, which is distinct with respect to production, explaining what she describes as a …
Why Cannabis Retailers Should Offer Economy Brands
Low-Income Users*: A Worthwhile Investment Guest post by Bethany Gomez and Jamie Schau of the Brightfield Group In considering potential markets to target, investors might overlook low-income consumers given their limite…
Cannabis Flower Consumption Growth Wilts as Legalization Drives Product Innovation
As the legal cannabis market develops, companies like BDS Analytics and Headset are collecting point-of-sale data from dispensaries and tracking market trends, allowing industry participants to better understand the dyna…
New Mexico Medical Cannabis Operators’ Financials Revealed
Cannabis Lab Testing As a Percent of Sales Varies Dramatically It can be very difficult to get operational and financial data on cannabis cultivators and dispensaries given that the industry …
What Cannabis Consumers Want
Insights for Dispensaries: How to Build Customer Loyalty Guest post by Bethany Gomez and Jamie Schau of the Brightfield Group Despite what many believe, legal marijuana doesn’t just sell itself. Legal cannabis …
Canadian Medical Cannabis Patient Enrollment Takes Off
Earlier this week, Health Canada, which oversees the Canadian medical cannabis program, MMPR, reported data for the quarter ending 03/31/16. The number of patients enrolled in the program grew 35.2% from the …
Why Cannabis Brands Should Develop Relationships with Budtenders
Insights for Dispensaries: The Importance of Budtenders Guest post by Bethany Gomez and Jamie Schau of the Brightfield Group Budtenders. Most outside the industry would smirk at the notion of budtending as …
